The History of High Times Magazine can be traced to 1974. The father of High Times Magazine was Tom Forcade. High Times is a magazine based in New York with the primary objective was advocating for the legalization of cannabis. High times magazine has been influential in marijuana for more than 40 years by marketing to the “counterculture” of hippies, stoners, and “druggies”
The magazine originally started as a periodical journal. The founder Of High Times Magazine (Tom Forçade ) was an underground press syndicate and therefore had contacts distribution. The first edition printed ten thousand copies. which almost immediately sold out. Fifty thousand prints on the second issue also sold out quickly. They achieved climax when the cover photo for the magazine was a marijuana plant. They started to sell millions of copies, and is now one of the best selling magazines industry. This was mesmerizing since high times magazine was sold underground and was rarely placed on mainstream newsstands.
People’s initial reaction to High Times Magazine
People considered it sub-culture, however, depending on the sales that were made on each topic, it was clearly not. The attitude of the country in those days was that marijuana was going to be legalized. President Richard Nixon was just through with Watergate scandal and when the Shafer Commission came out people knew that cannabis was not a dangerous drug. The people felt that the marijuana was going to be decriminalized in due course. This of course turned out to be false, but didn’t stop the amazing impact of High Times Magazine.
Effects of Tom Forcade death on High Times Magazine
Following the death of Tom Forcade, high time magazine supposedly somewhat fell apart. A disagreement arose on which direction the magazine should follow. Eventually, the magazine changed into a “drug” magazine. Tom was the often seen as the original backbone of High Times Magazine. However, things changed when John Holmstrom, Steve Hager, and John Howell came in and turned things around by kicking cocaine and other hard drug centered topics out of the High Times Magazine.
Thanks to all of the writers, designers, and wonderful people who have worked on, and still work on High Times today!